The soft sided cooler that you get is nothing more than a bag with the cooling and freezer style lining that will keep things cold. You can put ice or ice packs in these bags, and the bags are very easy to close because they could zip or fold over. You could have a look at a number of different bags, and you could use them for all the different things listed below:
The bags allow you to pour in ice, use ice packs, or use any other kind of cooling source. The bags have a vinyl/polymer lining that will keep the bag as cool as possible, and it will not encourage condensation which could cause the items on the inside to be too soggy. You can sling these bags over your elbow while you are getting ready to leave for an event, or you could hang these bags on a rack until it is time for you to access them again. Remember that the bags could even hang on the clothes hanger in your car.
The bags should be closed tight after you put your cooling element inside, and you might want to go with something that zips because that is going to be easier to use than a bag that does not have some kind of closure. You could get something that has a fold over because the cold air will be trapped on the inside, but this is only helpful if you are handing things out from the bag during your events.
The insulated bag is really easy to use because it weighs almost nothing as compared to its much larger cousins. The insulated camo cooler or realtree cooler is very easy to use because you can load it in second because the insulated cooler is very easy to close up when you are ready. The insulated cooler in the camo cooler style or realtree cooler style is so light that you will forget you are carrying it, and you can weight it down with a lot of things without making it impossible to carry.
Going to the beach is fun, but it is not very fun if you are lugging a massive box out to the shore that is too hard to carry. You might think that you got out there just fine, but you have to carry all those things back to the car when you get done for the day. Because of that, you will have issues moving around at the end of a long day. The best small cooler will help you carry a bag on and off the beach that you never need to think about. Sling it on your arm just like your towel.
The marine cooler you have chosen should not be this massive chest that takes up half the deck of your small boat. You could literally weigh down a small fishing boat with a big trunk, and you do not have room to accommodate these things if you have a small craft. The bag could sit with all your other things, and they can be opened in seconds. This is no different than taking a lunch cooler bag to school, and it is easy to organize because you could get the biggest bag, save weight, and still carry it easier than the largest chest-style cooling trunk.
The soft cooler is easier to buy online because you can see all the options that you have when you are trying to get prepared for your next trip, game, or event. You just need to be sure that you have found one that is the right size. Some people buy one that is obviously too small, and they need to get another to compensate for the space they lost. Do not be afraid to get a massive bag that everyone can use.